Saturday, August 04, 2007
The Magic Their Way
Disney has announced a whopping six percent hike, raising basic adult tickets to a record $71.
Maybe Mickey just felt he desperately needed the money.
And what about those other parks?
For comparison, here is the latest Universal Orlando pricing (with tax included).
Disney announced Friday that the new ticket prices would take effect Sunday. The changes also affect discount packages that still can push the per-day cost below $23 for adults who want to commit to as much as a 10-day run at Disney's four theme parks.
An adult, one-day, one-park pass that now costs $67 will go up to $71. Price increases of 3 percent to 6 percent were tacked on to most of Disney's "Magic Your Way," Florida discount and annual-pass deals.
Maybe Mickey just felt he desperately needed the money.
Disney World's increase came just two days after corporate parent Walt Disney Co. announced a $1.1 billion third-quarter profit and another good season at the company's theme parks, where profit margins topped 20 percent.
And what about those other parks?
There was no word Friday out of either Universal Orlando or SeaWorld Orlando about whether they, too, expect to raise prices soon. Both said they make those decisions independently. Yet Central Florida's theme-park resorts have a history of raising ticket prices at about the same time to about the same amounts.
For comparison, here is the latest Universal Orlando pricing (with tax included).
